A Crisis Can Happen When You Least Expect It…Are You Ready?

We are. For more than 60 years, Burson-Marsteller has been at the forefront of crisis management, with a team of trusted senior crisis counselors ready to help organizations expertly navigate complex issues and equip them to better manage potential crises when they arise.

Our seasoned crisis professionals span across every U.S. office and our global network, enabling Burson-Marsteller to put crisis resources where and when they are needed on a 24/7/365 basis, so we can help clients course-correct quickly when needed to respond to an emerging threat. Our core offering includes:

  • Development of crisis plans, manuals and toolkits
    • Electronic crisis plans
    • Secure, Web-based “war rooms” or shared worksites
    • Crisis platform and rapid content development
  • Participation in real crisis simulations
  • Media, crisis and risk-communication training
  • Instruction on dark sites and other digital tools
    • Websites or microsites for litigation communication
    • Online landscape and influencer assessments
    • Employee social media usage policies and training
    • Real-time social and digital media monitoring
    • Blogger/online thought leader outreach and crisis response
  • Access to Burson’s PEAK Readiness program (Preparedness Equals Action + Knowledge)

From the firm’s work with Costa Cruise Lines on the collision of one of its vessels off the coast of Italy, to the tragic shootings at Virginia Tech, to corporate crises spawned by current economic downturn across regions, Burson-Marsteller has continually redefined “best practices” for crisis management and handled countless high-stakes crisis situations. If you would like to learn more about our crisis-management capabilities, please do not hesitate to email or message me on LinkedIn.

Jorge Ortega | Executive Vice-President

“30 Qs With…” Blog Series with Estefania Jomant

This month we continue our “30 Qs with…” blog series by getting to know Estefania Jomant, Digital Coordinator at StudioB. Every month we invite you to get to know Burson-Marsteller Miami’s talent from a different perspective – these 1:1 interviews will reveal personal anecdotes from their lives in and out of the office.

Estefania graduated from the University of Miami and is a big supporter of the Hurricanes. She enjoys kayaking, running, and the beach in her free time!

Get to know her better by checking out her interview here or watch it below! #30QsWith #BursonPersons